Aircos, the French leading developer and manufacturer of powder cosmetics, continues to diversify its offer. After having launched a range of cleansing and exfoliating powders in 2020, the company seized the opportunity of the Clean Beauty in London trade show to introduce its BeautyTabs technological platform for environmentally friendly products.
Refillable cosmetic solutions
Since they facilitate the reuse of primary containers, these compressed powders are in line with the current quest for plastic packaging reduction. They are perfectly suited to the creation of refillable cosmetic concepts.
“With the BeautyTabs technology, Aircos promotes product reuse and a reduced dependency on plastic, with no discarded packaging, no water transport, and a refillable, multi-use product,” said the company in a statement.
In practical terms, the consumer inserts the tablet into a designated refillable bottle and adds water to the marked line. Then, he just has to let the formulation dissolve and to mix it to get a ready-to-use product.
“Clean” and natural formulas
Compressed powders make it possible to create on-the-go products, suitable for many uses, and requiring very few packaging material, while maintaining the sensory experience and efficiency associated with aqueous formulas.
With this 100% ’Made In France’ technology, Aircos offers “clean” formulas that are talc-free and silicone-free.
As of now, Aircos offers its customers a line of fully customized personal care formula made of up to 99.7% natural ingredients and COSMOS certifiable. Furthermore, the company is currently working on skin care formulations to complete its offer. They are expected to be available in the coming months.
“Today, the cosmetics industry is facing an ongoing challenge to meet both environmental challenges and consumer expectations. They are ready to rethink their consumption habits and adopt zero waste approaches that take into account the product’s packaging, its reuse, and the impact of its water consumption and transportation. On average, a conventional shower gel is composed of 80% water, most often in disposable plastic packaging. With BeautyTabs compressed dissolvable powders, the rules have been rewritten so that consumers can reassemble their product in a fun and eco-friendly way,” highlights the Anjac Group subsidiary.
With the BeautyTabs technology, Aircos is strengthening its investment, development, and innovation strategy through solutions that combine eco-responsibility and efficiency.
